Disclaimer | Terms & Conditions



Products offered by BPRIMAL are intended to improve your quality of life, reduce your likelihood of experiencing common foot and lower extremity problems, and address the underlying cause of your foot pain or discomfort. Please note that 1) a slow transition period is required, especially when transitioning to minimalist footwear; and 2) natural foot health products are not suitable for every individual. 

Many people derive significant benefit from our products and information, but the use of these things does not guarantee a favorable health outcome and should not replace the advice provided to you by your physician. These products should always be used conservatively at first, until your body has sufficiently adapted to the changes these products encourage.


A lifetime spent in conventional footwear changes the anatomy and/or tone of certain foot joints and tendons and other tissues in your lower extremities. Recovering your natural foot health heritage may take significant time, and you should understand that noticeable changes in your foot structure may occur slowly (though pain and other symptoms may dissipate quickly with the adoption of healthy foot habits and natural footgear). In most cases, a “break-in period” is necessary to allow your body to accept the changes and positive adaptations taking place. This usually means wearing your new footgear (foot-healthy shoes, Correct Toesmetatarsal pads, etc.) for short periods at first (30 minutes per day) and then gradually increasing your use of these products over time (often by 30 minutes to 1 hour per day, to tolerance).


Some people may experience mild foot soreness during the first few days of natural foot product use. This is a normal response. However, if you have any concerns, please do consult your doctor. Some individuals should avoid using natural foot health products, particularly Correct Toes, due to existing medical problems. If you have diabetes and experience diminished sensation in your feet, you should avoid using Correct Toes. You also should avoid using Correct Toes if you experience decreased foot circulation caused by peripheral arterial disease. If you have unique foot anatomy (e.g., webbed toes, club foot, or other congenital deformities), or if you have had foot surgery, review your foot care options with your doctor before using natural foot health products. Always ask your healthcare provider if natural foot health products are appropriate for you and your specific health problems.

Please note that BPRIMAL does not provide medical advice, diagnosis, or treatment, and we will not comment on your specific health problems. The content contained in this website is for educational or informational purposes only and is not intended to replace or augment professional medical instruction, diagnosis, or treatment. Do not shun professional medical assistance or avoid seeking treatment for your health problems due to something you have read or viewed on this website. Schedule an appointment with your primary care provider if have any questions about medical conditions or your health status. You agree that your use of this site is at your own sole risk.

BPRIMAL does not accept responsibility for the use of this website for anything beyond a reference tool, and any use of this website as a diagnosis or treatment tool is at your own risk. BPRIMAL will not be liable for any damages of any kind that come from this website, including, but not limited to, direct, indirect, incidental, consequential, or punitive damages.

We try to ensure that the information shared on the BPRIMAL site is current and accurate, though some information may be dated due to changes in products or the medical field. We recommend that you read any information that comes with the products we sell or feature—including package inserts and information concerning proper use, warnings, contraindications, and precautions—before using the product(s). You should consider reviewing all information and products with your physician, as your doctor can best assess your personal healthcare needs.

Your use of this website is conditional upon your acceptance and compliance with the terms, conditions, notices and disclaimers set out in these Terms and Conditions. Your use of this website constitutes your agreement to the Terms and Conditions.

BPRIMAL reserves the right to amend the Terms and Conditions at any time and without notice to you. Your continued use of this website after any amendment becomes effective, constitutes an agreement by you to abide and be bound by the Terms and Conditions, as so amended.


"we", "our", or "us" means bprimal (ABN 72 562 923 078).

“You”, “Your” means an individual or company wishing to order products or services from bprimal.

You agree that the laws of the State of Queensland, Australia, without regard to principles of conflict of laws, will govern these Terms and Conditions and any dispute that might arise between you and bprimal.

Colours depicted should be used as a guide only as some fabrics and materials may appear different depending on lighting conditions resulting in colour variations shown on the website.

Prices of products, services, delivery and other charges displayed on these websites are current at the time of issue, but may change at any time and are subject to availability.

By submitting an order, you agree to be bound by these terms and conditions.

We reserve the right to cancel orders at any time.

Order must be paid for in full prior to delivery.

Prices and products are subject to change at any time without notice.

All prices are in Australian Dollars or New Zealand Dollars (website tab select).

Dispatch and delivery dates are provided as a guide only. We take no responsibility for any failure to deliver products within the expected delivery time.

Amendments to orders can be made by contacting bprimal via email or telephone. If an order has already been dispatched we will not be able to exchange the product.

All items purchased from bprimal are made pursuant to a shipment contract. This basically means that the title for such items and the risk of loss passes to you upon our delivery to the carrier or postal service.

All our products are sent to you in good condition and packaged correctly, we cannot guarantee the condition of the product on arrival.

The customer is responsible for the importation of products into their country and must obey the regulations concerning the customer requirements.

As a customer of bprimal you will receive occasional email communications from us that relate to the services we provide to you, and you will have the option to opt-out of all non-essential email.

Unless otherwise indicated, all rights (including copyright) in all content, other material and compilations contained in, or used to create or support this website, including text, graphics, logos, button icons, video images, audio clips and navigational and other software are owned or controlled, and are reserved by bprimal.

From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).

Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.